Full Service Search Engine Optimization Package
The RR Marketing Full Service Search Engine Optimization package takes the guess work out of search engine optimization and is suitable for any website owner wishing to increase their presence on the Internet. This package detailed below is designed for customers who have specialized or niche products or services which they want to promote on a ranked Internet site.
- We will supply a report of your web site's current ranking for all identified search terms within the major search engines. This will provide you with a benchmark for improvement and ROI tracking.
- We will critique your website and provide suggestions to improve usability which will improve your chance of converting visitors to sales.
- We will work with you to devise search terms your site should be targeting.
- We will optimize for your chosen search terms.
- We will optimize for up to 12 pages
- We will optimize for up to 12 keywords
- We will create a search engine friendly site map if necessary. This will increase your chances of being found by the search engines for your products and services.
- We will review and modify your 'robots.txt' file to ensure the search engine spiders are not blocked from accessing your website.
- We will work with you to create targeted and optimized titles and descriptions for your page that will attract site visitors
- We will supply a report detailing the proposed changes to your web site. This report includes recommended coding and text changes to raise your pages' ranking within the search engines. We will not recommend any technique that can be considered search engine spam.
- We will validate the HTML on all pages of your website to check for accurately used, properly nested HTML conforming to HTML 4.0 transitional standard. This will ensure the search engines can read your site without getting confused by poorly formed HTML and potentially not indexing or badly indexing your site's content.
- We will provide your Webmaster with a HTML error report. The errors must be fixed prior to optimization. In the absence of a webmaster we can fix the errors for an additional fee.
- We will submit your Web site to the major free submission search engines, i
- We will hand submit your site to the Google Directory DMOZ .
- We will hand submit your site to the free directories which will create valuable inbound linkage to your site.
- We will provide six monthly reports for your site detailing its previous and current ranking within the search engines for the search terms chosen.
- We will set up and manage a reciprocal link swap campaign to a maximum of 25 reciprocated links. Additional link options may be purchased at a later stage.
- The initial contract period is for a minimum of 6 months.
Our Search Engine Marketing Service includes:
Current Pay Per Click Campaign Review
We will review your current paid placement campaign and make suggestions and recommendations on your unique business conditions.
Competitive Analysis
We will review the paid placement strategies of your competition for specific targeted keyword phrases and make suggestions and recommendations on your unique industry conditions.
Keyword Analysis
We will research specific search terms and keyword phrases for your business.
Market Analysis
We will match keyword phrases to your targeted market and develop a bidding strategy to achieve results.
Landing Page
We will develop specific landing pages for your web site to help you get you immediate message across.
Advertising and Brand Development
We will develop exciting advertising content to communicate your brand and marketing message.
Finance and Budget Management
Because it is a complicated bidding environment we will help you monitor and fine tune you're spending and keep it cost effective.
Paid Placement Account Management
We will help you with your strategic Internet marketing plan and all aspects of your paid search engine marketing campaign including timing strategy, and trend analysis.
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